CoSpirit MediaTrack Group (specialized in Marketing & Media Consulting) celebrates its 20th birthday and confirms 30% growth rate in 2014 (already 30% in 2013).02 February 2014
The leading French local marketing specialist for retailers has reached its objectives set up in 2012. After two years of steady growth, CoSpirit MediaTrack widens its board of executives and spurs its development on the European Continent.
During its 20 years of existence, CoSpirit MediaTrack has proven its resilience, overcoming crisis like the 2000 internet bubble.
In 2012, the decision is taken to launch an ambitious growth plan, despite mediocre growth forecasts in Europe. Investing 1,8 million Euro in the process, mixing internal growth with external acquisitions (51% share taken in “AR conseil” which developed a platform for local customisation of marketing supports) and focusing on R&D.
Today, with a reinforced board of executives, CoSpirit launches its continental expansion (Italy, Belgium, Spain, Portugal, Poland and Romania) where it already accompanies several of its customers and which today amounts for 10% of its turnover.
The recruitment beginning 2014 of an International Development Director is meant to foster this expansion.